Even with the changes in people’s behavior when they search for something these days, you need to optimize your website to be found, whether with an AI chatbot or by Google SERPs.
For an e-commerce business like our Private Label, you need traffic to survive.
Here is how to make content in your favor.
How to Get Listed in ChatGPT Results?
You can now optimize your products and website to be listed in ChatGPT results through the Shopify Knowledge Base.
Along with the content you already produced and are planning to write, it will help you get seen, even with the latest developments with Google AI Overview.
It affected many websites, but you can be agile and tone down your content production strategically while focusing on optimizing it.
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How Google Algorithm Changed?
As Google invests a huge amount of money in its AI development, they are trying to cut corners from other roomy tools.
So lately they cut their crawling budget, which means how much data and results the search engine processes to find relevant and accountable content.
Back in the day, we would publish 1000 blogs a year with a dedicated freelancing writer team, editing manager, and editorial assistants.
But now this can make your website slower to load, and many of your blogs won’t be considered.
What to Focus On for Your SEO?
You need to focus mainly on your product, collection, and homepages.
Mimicking sleek product pages from big brands while feeding them with keywords, product videos, and pictures.
You should depend more on the experience to increase other metrics, like the time people spend on your website, click-through rate, and your conversion rate.